Sales Communications is part of the new era of enabling Sales Professionals with the tools to use digital selling to reach new heights. The traditional tools for the workplace are not providing enough insight or intelligence to compete for reaching customers in an increasingly information-overloaded workplace.
Aragon Research’s Founder and CEO, Jim Lundy, joined KZO Innovations to talk about the latest findings on sales communications and where video is making an impact.
Jim Lundy is the founder and CEO of Aragon Research. Jim also serves as Lead analyst for collaboration, mobile, social, content management, and learning. He is also the practice lead for Sales and Marketing. Jim has over 29 years of technology and management experience as a vendor, user and analyst. Jim spent twelve years at Gartner and where he formed and led the Collaboration and Social Software Research Team and also served as lead analyst for Enterprise Content Management and Corporate Learning. Jim has extensive experience in product strategy, development and go-to-market plans.
Prior to founding Aragon Research, Jim was the VP/General Manager of the Collaboration Business Unit at Saba Software. Jim also spent fifteen years at Xerox Corporation in a variety of software and hardware sales and marketing positions. Jim has a B.S. in Finance from Penn State University.