The New Trend with College Applications

There is a new trend with college applications these days and what are they? Videos. Yes, videos! It seems pretty logical right? Why stay limited to the conventional, 2 page essay when you can record yourself and truly show off your creativity and craftiness!

One of the United States’ top Ivy Leagues schools, Tufts University located in Medford, MA has started accepting videos along with essays this year.  That first year alone, 1,000 applicants submitted videos.  Can you imagine what that number might be in 3, 4, or 5 years?

Not only is it pretty cool to do something on the quirky side for your application, but the applicants are also getting a YouTube following! One of the applicants, Amelia Downs, got more than 6,000 views on her video that “combined two of her favorite things: being a nerd and dancing.” In the video she performs a bar graph, scatter plot, pie chart, and a sine and cosine graph!

There was a great article on that explained the thought process behind video submissions, as demonstrated by Goucher College’s new application process. Goucher College actually took it one step further by allowing the option to completely forgo the SAT and ACT submissions.  

It is understandable that some people may be hesitant about a video‘s ability to accurately capture a prospective student’s intellect and experience in life. Robert Sternberg, a professor at Cornell University says, “The best admissions process is always going to be one that uses multiple measures, so you hope to cancel out the bias.”

What do you think about this new application process and new use of video? We would love to hear from you in the comment section below!

Want to know more about KZO Innovations and how we can help you with those videos? Download our Overview Document today!